Frequently Asked Questions
What is sf millinery?
I am proud to present my label SF Millinery. I hope to inspire, engage, educate, and encourage people who are hat lovers or would like to become hat lovers.
SF Millinery takes its name from my initials, but also from my beloved city of San Francisco. All my pieces are lovingly handcrafted by me in my atelier on Fillmore St.
SF Millinery takes its name from my initials, but also from my beloved city of San Francisco. All my pieces are lovingly handcrafted by me in my atelier on Fillmore St.
May I visit your atelier?
Of course!
My workshop is open by appointment only.
The studio is located at 2001 Fillmore Street, in the heart of the historic and vibrant Fillmore District.
Allow up to one (1) hour for your consultation. I may have same-day/drop in appointments available. Please contact me to coordinate.
*IMPORTANT: Please note that there are about 21 stairs to my atelier. If mobility is an issue, please let me know so we can make other arrangements.
how can i purchase a hat or headpiece?
You can purchase pieces in 3 ways:
- online by clicking Shop,
-in-person at my Fillmore atelier,
-or at one of my upcoming pop up shops.
If you found something that interests you and is not listed for sale, please contact me to inquire.
- online by clicking Shop,
-in-person at my Fillmore atelier,
-or at one of my upcoming pop up shops.
If you found something that interests you and is not listed for sale, please contact me to inquire.
MAY I PLACE AN ORDER FOR A CUSTOM HAT OR HEADPIECE?
Yes!
I will be happy to work with you to create a custom piece for your event or outfit. Depending on the complexity of your custom piece, please allow at least 2-6 weeks for your piece to be completed from when you place your order.
Rush work may be available with additional fees, or alternatively, you can also choose from the ready-made pieces I have available in the studio or online through the Shop tab.
To book an appointment, please message me by going to the Contact page.
If you are not sure if you require a consultation, please message me.
I will be happy to work with you to create a custom piece for your event or outfit. Depending on the complexity of your custom piece, please allow at least 2-6 weeks for your piece to be completed from when you place your order.
Rush work may be available with additional fees, or alternatively, you can also choose from the ready-made pieces I have available in the studio or online through the Shop tab.
To book an appointment, please message me by going to the Contact page.
If you are not sure if you require a consultation, please message me.
the bespoke process ...
After booking your appointment for a consultation...
Please arrive on time and allow for 1-hour for your initial consultation.
In your first consultation, we'll cover a few questions about the type of hat you're looking for, your event, budget, etc. Please see the FAQ: Some Things to Consider Before Your Consultation... After taking measurements, we'll try on a few styles and/or review colors/materials and the process for a bespoke hat. I will provide a quote with an estimate for your custom piece.
To begin the process of creating your hat, a non-refundable 50% deposit will be taken.
You may be requested to come in for additional fittings as needed.
Once your hat has been finished, you will be scheduled for for a final fitting and payment for the balance due will be taken at this time.
Alternatively, I do have clients who live outside of San Francisco or abroad, and with just a few adjustments to the process it is easy to work virtually as well.
To book an appointment, please message me by going to the Contact page.
Please arrive on time and allow for 1-hour for your initial consultation.
In your first consultation, we'll cover a few questions about the type of hat you're looking for, your event, budget, etc. Please see the FAQ: Some Things to Consider Before Your Consultation... After taking measurements, we'll try on a few styles and/or review colors/materials and the process for a bespoke hat. I will provide a quote with an estimate for your custom piece.
To begin the process of creating your hat, a non-refundable 50% deposit will be taken.
You may be requested to come in for additional fittings as needed.
Once your hat has been finished, you will be scheduled for for a final fitting and payment for the balance due will be taken at this time.
Alternatively, I do have clients who live outside of San Francisco or abroad, and with just a few adjustments to the process it is easy to work virtually as well.
To book an appointment, please message me by going to the Contact page.
SOME THINGS TO CONSIDER BEFORE YOUR CONSULTATION...
Some things to consider before your consultation:
What is this hat for? Is it for the Kentucky Derby, a wedding, everyday wear, etc.?
This will influence the type of materials and styles that you choose.
If it is for an event: do you already have an outfit, color or inspiration in mind?
You may also want to bring your outfit with you to the consultation as often colors or hats that you hadn't considered may work well with your outfit.
If traveling, how will you transport your hat?
This will also help provide you with an idea about the size of hat you'll want.
What is your budget?
Very important to come in with a budget in mind as that will also frame the type of piece you can commit to.
To book an appointment, please message me by going to the Contact page.
What is this hat for? Is it for the Kentucky Derby, a wedding, everyday wear, etc.?
This will influence the type of materials and styles that you choose.
If it is for an event: do you already have an outfit, color or inspiration in mind?
You may also want to bring your outfit with you to the consultation as often colors or hats that you hadn't considered may work well with your outfit.
If traveling, how will you transport your hat?
This will also help provide you with an idea about the size of hat you'll want.
What is your budget?
Very important to come in with a budget in mind as that will also frame the type of piece you can commit to.
To book an appointment, please message me by going to the Contact page.
CAN YOU HELP ME FIX MY HAT? DO YOU OFFER ALTERATION SERVICES?
If your SF Millinery piece has been well-loved and worn and needs a little refreshing, please enquire.
For other pieces, I provide alteration and mending services on a case-by-case basis only. Please contact me for for more information.
For other pieces, I provide alteration and mending services on a case-by-case basis only. Please contact me for for more information.
I WANT TO PURCHASE A GIFT, BUT I'M NOT SURE WHAT TO GET. CAN I PURCHASE A GIFT CARD?
Gift certificates are now available. You can purchase them through my Shop.
ARE THERE SOME HAT RULES OR ETIQUETTES THAT I SHOULD KNOW?
While wearing a headpiece sets you apart from the crowd, there are a few etiquettes that you should follow:
Generally your fascinator or cocktail hat is designed to be worn on the right side of your head. However if you would prefer for it to be on the left side, please let me know so we can create your piece accordingly.
If attending a wedding, you do not want to wear a piece that will distract from the bridal party or parents/family of the bridal party. Generally your hat should not be larger than the mother-of-the-bride's hat. Traditionally, you are to keep your hat on until signaled by the mother-of-the-bride taking off her hat at the reception.
Additionally, it is not advisable to wear a tall hat or headpiece to a spectator sport or theatre production, you want to be sure that the person sitting behind you can also see.
Straw hats are for the spring and summer seasons, and Felt is generally for the fall and winter. However in San Francisco, we tend to break these rules as our weather is not traditionally seasonal.
Most of all, just be confident and have fun wearing your hat!
Generally your fascinator or cocktail hat is designed to be worn on the right side of your head. However if you would prefer for it to be on the left side, please let me know so we can create your piece accordingly.
If attending a wedding, you do not want to wear a piece that will distract from the bridal party or parents/family of the bridal party. Generally your hat should not be larger than the mother-of-the-bride's hat. Traditionally, you are to keep your hat on until signaled by the mother-of-the-bride taking off her hat at the reception.
Additionally, it is not advisable to wear a tall hat or headpiece to a spectator sport or theatre production, you want to be sure that the person sitting behind you can also see.
Straw hats are for the spring and summer seasons, and Felt is generally for the fall and winter. However in San Francisco, we tend to break these rules as our weather is not traditionally seasonal.
Most of all, just be confident and have fun wearing your hat!
refund policy
If you purchase a ready-made piece in-person or through SF Millinery online: you have fourteen (14) days to return an order for a refund or credit. If returned within five (5) days, customer will receive a full refund. After five (5) days, the customer will a receive store credit. Customer is responsible for shipping order back to SF Millinery. Items must be unworn, in the same condition you purchased it and in the original packaging with your receipt.
Bespoke or commissioned pieces are non-refundable. Deposits for Bespoke or Commissioned pieces are also non-refundable.
If you purchased a piece at a fair, festival, pop-up or marketplace, all sales are final.
Refunds are not issued for items purchased outside of SF Millinery from a third-party, vendor or shop. You will need to contact that store and work with them directly under their refund-exchange policy.
Items marked as sale are final. No returns or exchanges.
No refunds on Gift Certificate purchases. Please see your certificate for exclusions.
Bespoke or commissioned pieces are non-refundable. Deposits for Bespoke or Commissioned pieces are also non-refundable.
If you purchased a piece at a fair, festival, pop-up or marketplace, all sales are final.
Refunds are not issued for items purchased outside of SF Millinery from a third-party, vendor or shop. You will need to contact that store and work with them directly under their refund-exchange policy.
Items marked as sale are final. No returns or exchanges.
No refunds on Gift Certificate purchases. Please see your certificate for exclusions.
Do you have another question that wasn't answered here? If so, please contact me and I will be happy to assist you!
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